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PFM Today

PFM Today

Privacy Policy

How PFM Today collects, uses and protects your information, including cookies and advertising.

Last updated: November 6, 2026

This Privacy Policy explains how Proactive Future Media ("we", "us"), which operates PFM Today at https://pfmtoday.com, collects and uses information when you visit our website.

Information we collect

  • Information you give us: your email address if you subscribe to our newsletter, and your name, email and message if you contact us.
  • Information collected automatically: standard server logs (IP address, browser type, pages visited, date and time) and information collected by cookies, as described below.

How we use information

  • To send the newsletter you asked for (you can unsubscribe at any time).
  • To reply to your messages.
  • To understand how the site is used and improve it.
  • To keep the site secure and prevent abuse.
  • To show advertising that helps fund our journalism.

We do not sell your personal information.

Cookies

Cookies are small text files stored on your device. We and our partners use them to remember preferences, measure traffic and show ads. You can block or delete cookies in your browser settings. Some features may not work without them.

Advertising and Google AdSense

We may use Google AdSense to show ads. Third-party vendors, including Google, use cookies to serve ads based on your previous visits to this website or other websites.

Visitors from the European Economic Area, the UK and Switzerland will be asked for consent before personalised ads or non-essential cookies are used.

Analytics

We may use analytics tools such as Google Analytics to understand how visitors use the site. These tools collect information such as pages viewed and time on site, in aggregated form.

Third-party links

Our articles link to other websites, including our sources. We are not responsible for the privacy practices of those sites.

Data retention and security

We keep personal information only as long as needed for the purposes above, and we use reasonable measures to protect it. No method of transmission over the internet is completely secure.

Your rights

Depending on where you live, you may have the right to access, correct or delete your personal information, or to object to how we use it. To make a request, email info@pfmtoday.com.

Children

This website is not directed at children under 13, and we do not knowingly collect their personal information.

Changes to this policy

We may update this policy from time to time. The "Last updated" date at the top shows when it last changed.

Contact

Questions about this policy: info@pfmtoday.com.